Sunday, August 01, 2010

Google Website Optimizer

Are you currently running an online Ad campaign but not able to track the success of such campaigns? Google offers a break through
What images, text, headlines are most effective in getting visitors to your website to convert to clients instead of losing such traffic shortly after they entered your site? What if you could find the “magic word” or the “magic image” to attract them to stay and become customers? Google Website Optimizer is a multi variant testing tool that helps you do just that. It eliminates guesswork from website design.
 

How Google Website Optimizer works:

  • You choose a page you want to test a conversion goal.  Examples of conversion goal can be a visitor getting to the receipt part of the website for a sale, submitting a form, or spending a certain amount of time on a webpage.
  • Through Google Website Optimizer variations of the page are created, then Google Website Optimizer splits the traffic between the various pages and test which element on each page sustains increases conversion.
 

 

How Gmetrics can help:

Let our professionals help you with setting up the test experiment, installing the code and analyzing the results.
 
Call us today and enjoy the following benefits: 
  • Increase website conversion rates 
  • Decrease visitor bounce rates 
  • Increase time spent on your site 
  • Increase visitor satisfaction 
  • Eliminate guesswork from site design
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